The Blue Zoo Process: Part 2

The Blue Zoo Process: Part 2

Building the Team Introduction In our last post, we explained how core members of the Blue Zoo team work closely with you to discover your needs. The next step is for the Chief Culture Officer, Megan Tucker, to match your projects to our contractors. The Pride Members...
The Blue Zoo Process: Part I

The Blue Zoo Process: Part I

Introduction In our next series of posts, our team will share with you our ten week process of delivering websites to our clients. While the information in this blog series is not comprehensive, it will give you an overall view of our approach. The first blog will be...
Why Consistent Branding Matters

Why Consistent Branding Matters

Brand ‘Branding’ doesn’t mean just one graphic item, like a logo, and you’re done; branding means something much more complex. As Forbes.com explains, “in one sense, a brand is a promise… you know what you’re going to get with a well-branded product or service. In...
10 Things I Learned at a Non-Profit Conference

10 Things I Learned at a Non-Profit Conference

In November of this year (2015), I had the honor of being a guest speaker at the Sarkey’s Foundation SW Regional Leadership Forum in Oklahoma, attended by over 600 organizations. I was invited by one of the organizers and long time friend, Sandy Wright of YUUMA. The...