SpinCycle Wipes™ Branding and Website

Born as a solution to a common problem – getting grease and oil during a ride – Blue Zoo Creative worked with founder, Randy Swearingen, to build more than a logo, print materials or website. The goal was to connect with the niche of cyclists (also known as spinners) who love the lifestyle of riding as often as possible. Some for leisure and many who participate in races around the country.

Some of the elements we’ve designed: