Recently, Collin gave a talk at BNI on social media strategy.![Creating a Social Media Strategy that Sells Sldeshare presentation on Creating a Social Media Strategy](https://b1040864.smushcdn.com/1040864/wp-content/uploads/2013/06/slide-1-638-300x225.jpg?lossy=1&strip=1&webp=1)
Many people share, “talk”, post and comment on social media sites. Posting is good, listening is better, and selling is best. If you want to sell more, then you need a plan.
Creating a social media strategy that sells is the key to reaching and motivating your audience. Social media is one of the best venues for attracting and engaging a targeted audience that wants what you have to offer.
Here are the highlights from Collin’s talk on social media strategy:
- Listen to your audience.
- What is your audience wanting?
- What are your goals for this social campaign?
- Create your strategy.
- Best tools and technology to use.
- Measure and adjust as necessary.
To learn how to do each of these steps, listen to Collin’s Slideshare presentation on creating a social media strategy that sells. For more tips on how to set up a social strategy for Facebook, read these 4 Easy Steps by Social Media Examiner.