by Kelly Haggard Olson | Aug 26, 2014 | Business, Content Marketing
Create Content That Converts Create Content That Converts If you want to create content that converts, then you have to understand the psychology of why people buy and the techniques used online to help them convert. Effective content will tell your readers what your...
by Brad | Dec 16, 2013 | Content Marketing, Team Tips
Catch the Content Crusade for 2014 Catch the Content Crusade for 2014 Do you know what’s hot and trending for 2014? Content, and it’s still king! Join the content crusade. I might sound like a broken record by telling you “Content is King!”...
by Brad | Nov 18, 2013 | Content Marketing, Team Tips
For years, gurus, bloggers and marketers have been debating who gets to wear the crown as the most important factor in your online success. What is often overlooked is how interconnected all the aspects of online presence management are. The quality, coordination and...
by Brad | May 2, 2013 | Content Marketing, Lead Stories
– Updated April 2015 – How do you create a dynamic customer cycle? In other words, what is the process and experience that a person will have by working with your company? How will you find them? What problems are you solving? How are you helping them?...
by Brad | Mar 11, 2013 | Content Marketing, Lead Stories
– Updated April 2015 – According to the latest research, our brains are wired for stories. For millennium, humans have shared stories around the campfire, in caves, and now in social media and staff meetings. The problem is when we use dull tired phrases,...
by Brad | Jan 14, 2013 | Content Marketing
– Updated April 2015 – Blogging is a great way to build better relationships while sharing valuable content. We’ve been working on creating better relationships and communication as keys to our business success. Let’s explore how blogging can...