Account Exec: Tracey Young
Creative Director: Eric Huber
Brand Design: Justin Williams
Web Design: Macy Burr
Editor: Jamie Smith
Development: Scarlett Isbell
Technology: Collin Condray
Some people just have a sense of style.
Marie Newcome-Jeffrey came to Blue Zoo knowing that she wanted her website and brand to better reflect the work she’s done in Interior Design for her clients. She knew how she wanted it to feel and what she wanted to communicate, but wasn’t sure how to bring all the pieces together online as she did in people’s homes and offices.
Starting with a love of pastels, flowers, and watercolor, we recruited graphic designer and artist extraordinaire (and now a creative consultant at Blue Zoo), Justin D. Williams. He pitched the idea of not only creating a brand using watercolors but offered to teach Marie and the Blue Zoo Team how to create watercolors that would be used for her project. We also brought in a web designer and graphic designer, Macy Burr, who is not only a fantastic designer but had been on a career path for interior design and even interned in Dallas.
The collaboration with Marie, our team, and our Pride members led to a unique brand mixed with both vibrant and muted colors, modern and classic typography that pair perfectly with and showcase Marie’s interior designs, style, and personality. As Marie says, “Be Bold. Take Risks. Live Courageously.”