Blogging Brighter with WordCamp

Blog Brighter was the tag line for WordCamp Fayetteville 2013. As Blue Zoo’s in house blogger and content specialist, you know I was going to attend! I definitely have the writing fever and WordCamp Fayetteville 2013 helped me scratch it. I met lots of great...

Are You Keeping up with Digital Marketing?

Sometimes it seems like marketing is changing at the speed of light! Blogging, social media, digital marketing, outposts, hubs, email marketing, inbound, outbound…. Just keeping up with the latest buzz words and trends is a full time job. To actually plan and...
Essential Google Analytics Metrics – Part 3

Essential Google Analytics Metrics – Part 3

Google Analytics is a must have step in building your online presence. As mentioned in my previous posts on Google Analytics Metrics (part 1, part 2), there are many metrics that you can use to track your online results. Analytics uses data to find patterns, measure...

The Inspired Vision of Steven Kraghmann

When Steven Kraghmann, originally from Belgium, approached Blue Zoo Creative to translate his vision and passion and build an online presence, he already had a sense of awe and wonder for the world around. We quickly discovered that while anyone can take a picture,...