Articles
Price vs Value
Do you pay more attention to the price or the value of your goods and services? This is an old theme, but like most classics, it's still in style. Lately, we've been hearing a lot about people using "free websites", going offshore, or having a neighbor/ student do...
4 Tips for More Sales with Social Media
Leveraging promotions on social networks can increase fan engagement, sales, and publicity. There are many different types of promotions, but I'm going to discuss my 4 favorite ones: sweepstakes, deals/offers, contests, and multi-social network promos. Sweepstakes...
Design Beyond the Computer
Design is rapidly moving beyond the computer to a host of mobile devices. Advancements in the capabilities of mobile devices, e-readers and tablets are making it necessary for designers to learn the many evolving platforms that customers use to get information about a...
The Inspired Vision of Steven Kraghmann
When Steven Kraghmann, originally from Belgium, approached Blue Zoo Creative to translate his vision and passion and build an online presence, he already had a sense of awe and wonder for the world around. We quickly discovered that while anyone can take a picture,...
7 Tips for Effective Leadership
To be effective, leaders must use positive emotions to encourage, bond and inspire their team. I recently read an article by Deepak Chopra on using emotional skills to bond and lead your group, team or company. Popularized by the book of the same phrase, emotional...
Choosing the Right Keywords for SEO
- Updated April 2015 - Choosing the right keywords can make a big difference in your ability to rank high in search results. Not all keywords are effective in the world of SEO (search engine optimization). Some are more important than others. You might be...
Get Fit with YTFS
What are your health and fitness plans for the new year? Most of us make plans and resolutions to get healthy for the new year. But even if we're committed to the plan, we may not know how to reach our fitness goals. Lucky for us, the folks at YTFS know their fitness,...
Foundations for Success: Goals
Goals are a key factor in productivity and success. Highly-motivated individuals are willing to work hard, set and complete goals and be upbeat. All of these factors lead to an infectious attitude that positively influences others around them. Management can use goal...
Blogging to Better Relationships
- Updated April 2015 - Blogging is a great way to build better relationships while sharing valuable content. We've been working on creating better relationships and communication as keys to our business success. Let's explore how blogging can lead to better...