by Collin | Aug 19, 2013 | Programming/ development, Team Tips
Site visitors are great, but what we really want is conversion to sales. Let’s explore how Google Analytics can help to get better conversion with your e-commerce. You have an e-commerce site and you want to know how your visitors are reacting to your...
by Collin | Jul 22, 2013 | SEO, Team Tips
Google Analytics is a must have step in building your online presence. As mentioned in my previous posts on Google Analytics Metrics (part 1, part 2), there are many metrics that you can use to track your online results. Analytics uses data to find patterns, measure...
by Collin | Jun 13, 2013 | SEO, Team Tips
As mentioned in my previous post, Google Analytics is a must have tool that Blue Zoo installs on every site we build. With so much information available about metrics, it can be confusing to know what is important to measure and track. Here are my tips on using Google...
by Collin | Apr 29, 2013 | Programming/ development, Team Tips
Google Analytics is an amazing tool. It allows you to find out how visitors are interacting with your site. We install it on every website that Blue Zoo Creative builds. This tool offers a wealth of information that you can use to improve the number and experience of...
by Collin | Apr 4, 2013 | SEO, Team Tips
Increasing website traffic is a common goal of most website owners, but to do so, you have to know how visitors get to your site. There are four main sources for website visitors: organic search, paid search, direct, and referral. Organic search and paid search is...