by Blue Zoo | Feb 23, 2013 | Advertising, Education
– Updated April 2015 – The “Father of Advertising,” David Ogilvy, and founder of Ogilvy & Mather is one of the greats. In this advertisement/advertorial, “How to create advertising that sells,” you’ll see tons of great...
by Brad | Nov 14, 2012 | Education, Lead Stories, Marketing
According to Chris Brogan, new visitors need to feel served and appreciated when they show up to your site. Chris, CEO of Human Business Works, suggests that we need to be more personal in how we do business online. People are missing the human contact that we...
by Brad | Nov 12, 2012 | Education, Team Tips
Good copy is the key to your content marketing success. Here is how to create better copy. You probably know that you need good content to attract more visitors to your website, but did you know that your content needs to target both your customers and the search...
by Eric | Nov 5, 2012 | Education, Team Tips
Fonts. Colors. Images. Words. Everything communicates when it comes to your website, your marketing and your brand. color: the quality of an object with respect to light reflected by the object, usually determined visually by hue, saturation and brightness of the...
by Blue Zoo | Sep 28, 2012 | Education, Social Media
Here are the slide decks for the recent seminars Collin Condray of Blue Zoo Creative gave on digital advertising and social media. The digital advertising talk was sponsored by the Arkansas Small Business and Technology Deveolpment Center at the University of Arkansas...
by Brad | Sep 19, 2012 | Education, Team Tips
If you’re not using WordPress plugins , then you are missing the opportunity to enhance the functionality of your website. Eric and Collin gave a presentation, this summer on plugins at WordCamp 2012 in Fayetteville, Arkansas. They explored how to find and...
