The Power of Simplicity

– Updated April 2015 – There is beauty and power in simplicity. Jeff Hoffman wrote in INC magazine about the need for simplicity in company messages. He states that we are bombarded by so much information, that the way to pierce the noise is to be short,...

Giving Thanks

According to Chris Brogan, new visitors need to feel served and appreciated when they show up to your site. Chris, CEO of Human Business Works, suggests that we need to be more personal in how we do business online. People are missing the human contact that we...

9 Tips to Make Your E-Commerce Shine

Is your e-commerce ready for the holiday rush? If not, now is the time to get your website and e-commerce ready to shine for the holidays. Did you know that the US e-commerce and online retail sales are projected to reach $262 billion for 2013 and 1.29 trillion...

Let Your Customers Help You Win

Have you ever launched a new product that fizzled rather than sizzled?  Every company wants a big response when launching a new product. One great way to increase the likelihood of success is to ask your fans and customers what they want. Whether you have physical or...

Conversations for Success

Relationships and communication are the keys to your success. Success starts with conversations with your customers and prospects to learn about them. Pam Moore of The Marketing Nutz wrote a post called Smarter Conversations. In it, she gave five great tips for...