by Dylan Hurd | Nov 25, 2013 | SEO, Team Tips
How to Win Friends and Influence Google How to Win Friends and Influence Google “Engagement” is a nebulous term referring to everything from social indicators to brand recognition to customer loyalty. In this post, when we say engagement, we mean the degree to which...
by Gabriel Zeck | Sep 26, 2013 | SEO, Team Tips
Are you wondering where to start with SEO? Search Engine Optimization (SEO) is a wild world with a constantly changing landscape. Trends change, algorithms come and go and it can be hard to know the best solutions. The good news is that WordPress is a very SEO...
by Collin | Jul 22, 2013 | SEO, Team Tips
Google Analytics is a must have step in building your online presence. As mentioned in my previous posts on Google Analytics Metrics (part 1, part 2), there are many metrics that you can use to track your online results. Analytics uses data to find patterns, measure...
by Collin | Jun 13, 2013 | SEO, Team Tips
As mentioned in my previous post, Google Analytics is a must have tool that Blue Zoo installs on every site we build. With so much information available about metrics, it can be confusing to know what is important to measure and track. Here are my tips on using Google...
by Brad | Jun 11, 2013 | Marketing, SEO
Besides great visuals, you need to make your website easy to use. Good web design includes not only visual aspects, but features to make using your site easy for people. You want the layout, navigation and function to all support ease of use by website visitors,...
by Collin | Apr 4, 2013 | SEO, Team Tips
Increasing website traffic is a common goal of most website owners, but to do so, you have to know how visitors get to your site. There are four main sources for website visitors: organic search, paid search, direct, and referral. Organic search and paid search is...