Articles
Blue Zoo Creative Relaunching as Creative Agency
PRESS RELEASENWA agency’s The Pride provides unique, effective staffing approachNovember 4, 2016 FAYETTEVILLEA Northwest Arkansas company is utilizing a unique staffing approach to relaunch as a full-service creative agency for all forms of visual communication.Blue...
What Every Small Business Owner Should Know about SEO
Search Engine Optimization (SEO) is often the most intimidating and confusing marketing activity for small business owners. But it doesn’t have to be. With a basic understanding of how search engines work and how they fit into the buying process, you can create a...
The Blue Zoo Process: Part 3 | Laying the Foundation
Sitemaps and Wireframes We know this is the riveting article for which you've been waiting! This is the part where we tell you about how we do all the work before we do the work. We compare it to the work done for building a house that an architect creates as well as...
The Blue Zoo Process: Part 2
Building the Team Introduction In our last post, we explained how core members of the Blue Zoo team work closely with you to discover your needs. The next step is for the Chief Culture Officer, Megan Tucker, to match your projects to our contractors. The Pride Members...
The Blue Zoo Process: Part I
Introduction In our next series of posts, our team will share with you our ten week process of delivering websites to our clients. While the information in this blog series is not comprehensive, it will give you an overall view of our approach. The first blog will be...
Collin on Social Media and Google Web analytics
Collin Condray recently gave a seminar on Social Media and Google web analytics at Cornerstone Bank in Eureka Springs. The seminar consisted of two parts, a background information part covering: Sources of analytics Explanations of definitions How web analytics and...
Why Consistent Branding Matters
Brand ‘Branding’ doesn’t mean just one graphic item, like a logo, and you’re done; branding means something much more complex. As Forbes.com explains, “in one sense, a brand is a promise… you know what you’re going to get with a well-branded product or service. In...
Blue Zoo Creative Expands Services
FOR IMMEDIATE RELEASE: Blue Zoo Creative, a digital design company based out of Fayetteville, continues to grow and recently promoted three key staff members as part of an expansion of their services to include a full suite of branding, photography and video, in...
Client Spotlight: Burks ADR
Blue Zoo has just completed the new website for Larry W. Burks, ADR. Mr. Burks offers alternative dispute resolution services, including mediation, arbitration and conflict management. Mr. Burks has extensive legal experience with the United States Securities &...