Articles
Picking the Best Social Media Channel
Which Social Media Channel is right for you? In today's world, where we have more social networking options than we do drive-thru burger chains, it’s easy to get lost in the shuffle and confused by all the choices. If you've read my tips or about page, then you know...
Blue Zoo Website Hosting Solutions
Website hosting has gotten a lot more complicated over the years. Back when I started in the tech business, websites were strictly HTML with a few image files, and the occasional dynamic page to collect information from the user. Flash forward to today, and most sites...
Getting Started with WordPress SEO
Are you wondering where to start with SEO? Search Engine Optimization (SEO) is a wild world with a constantly changing landscape. Trends change, algorithms come and go and it can be hard to know the best solutions. The good news is that WordPress is a very SEO...
Serving Community with Acupuncture
One of our newest clients has a passion for serving community. Talking with Pamela Verlander, it's clear that she has a passion for helping people relieve pain and achieve their health goals. Pamela has been serving community her whole career, first as a nurse and now...
Selling with Social Media
Some of you may be wondering if social media is worth your time. We are all busy, and social media can be confusing and time consuming. Yet ignoring social media isn't an option if you want to be relevant, grow and make more money. And isn’t making money the point in...
Blue Zoo as Jungle Guide
Are you confused by all the information about marketing, social media and online presence? One expert says use Facebook, another says Twitter, a third says Pinterest. Buy ads, don't buy ads. Use email to sell, don't. They all may be right. It depends on your product,...
4 Simple Design Tips for More Happy Customers
What are your design and e-commerce communicating? Have you considered your customer's perspective in designing your site? Is there a clear message? Or is your point lost in a sea of colors, flash presentations and information overload? There's no magic layout or...
Best Business Lessons From a Tortoise
Flashy and fast doesn't always win. I'm astounded on a daily basis by how we rush out to try each new idea for doing business, while we rarely use the tried and true methods that are available free to all. Also astounding is how we hop and sprint from one random...
UA Hosts Analytics Primer by Collin
The University of Arkansas (UA) is hosting a class on Analytics by our very own Collin Condray. The class will cover how to use analytics, on your website and social media, to measure, learn and adjust your marketing for optimal results. [tweetherder]Without data...